What is SEO?
SEO stands for ‘search engine optimization. SEO is a process or a set of practices used to improve a website’s position in search of result pages. The higher the position of the website, the more people will see it. For example, when searching on google or any other search engine, links at higher positions are always preferred. That’s where SEO comes to help to improve the website.
When and from Where to learn SEO?
It is not very difficult to learn SEO. There is no age limit for it or any specific education required. There are many courses available for SEO learning in many cities of Pakistan, especially in Lahore. They help to learn SEO from beginner to advanced level. After completing, you can pursue SEO as a business. As it is a growing business, you also can earn well and are always in demand.
Courses Options at different Institutes in Lahore:
There are many institutes in Lahore that offer courses to learn SEO.
- SEOTraning.pk: SEO training is the institute in Lahore that offers various courses of Advanced SEO and many other freelancing courses. The cost of SEO advanced is 20,000 rupees. It is a certified course for beginners, and career seekers. The online course is also available if you are unable to go to the class physically. The tools they teach you are Google Insight, Google Trends, Google Analytics, Google Webmasters tools, etc.
- Burraq IT Solution: They offer a brief descriptive course on SEO Training in Lahore. Their course outline includes:
- What is the need for SEO how it affects the business?
- E-A-T in SEO
- White-hat vs black-hat
- Most significant and latest algorithms of Google.
- How you can make your rank better on search engines.
- The 4-step process of SEO.
- Keyword Research.
- On-page optimization
- Off-page optimization.
- Title tags
- Meta description.
- ICT Training: ICT Training offers courses for students of Graduation, Master’s, fresh graduates, and Freelance developers to learn techniques, tips, and different methodologies to come to the top organic search result ranking. Their course outline includes:
- Introduction to SEO (online learning, Search Engine Optimization approaches, On-Page Off-Page concepts).
- Market identification.
- How to pick a Keyword.
- Build an SEO-friendly website.
- Website submission.
- Link marketing.
- To monitor search engine ranking.
- Web analytics.
- Online earning ( Working with AdSense)
- Search Engine Spamming (Techniques to use at your own risk or not to use).
- Search Engine Advertising.
- Select A Training: Select A Training in Lahore offers advanced courses that enable you to master many SEO techniques like content marketing, URL structure optimization, Computer Analysis, Keyword Research, and many many more.
- Ideoversity: Ideoversity offers SEO courses in Lahore. They tend to polish many skills of their students. Their courses include Local SEO, Link Building, Technical SEO, WordPress Introduction, Inserting Hyperlinks, ON-Page SEO, Keyword Research, Off-SEO, Site Audit, and many more. They offer an advanced skill level. The duration of the course is 2 months with 4 modules. Others they offer are AdSense, WordPress, Databases, PPC, SEO Audit, etc.
- PFTP: Pakistan Freelancing Training Program is an online platform that offers a lot of opportunities for learners no matter their age to polish their skills. They offer many courses like Digital marketing, Search Engine Optimization, WordPress, Social Media Marketing, Freelancing, etc. They also guide you for earning options with their team.
Who should join the courses on SEO in Lahore?
- Students: Students can increase their pocket money or they don’t have to be dependent on their families. Just learn the most demanding skill and start freelancing.
- House Wives: Start earning by staying at home. Start Freelancing now.
- Influencers, Bloggers, and YouTubers: SEO can help to reach more fans ever than before.
- Link Builders.
- Freelancers: Offer demanding SEO Services and earn more.
- Marketing Companies: SEO can be very useful to rank on highly searched keywords and enjoy earning more sales.
- Affiliate Marketers: to rank on highly searched keywords and earn more and more sales.
- Website Developers and Designers.
- Marketing & Sales Professionals.
- Business Owners.
SEO is a great business to pursue and there is no age limit, no degree required. It is the most demanding business today with handsome earnings. Many institutes especially in Lahore for this type of course. In Short, SEO is a business in which you keep earning while sleeping. All you need is just the skill and passion.